Momentous x The Vitamin Shoppe: Partners with Purpose

Every Momentous product is rigorously third-party tested, and our entire portfolio is certified by NSF for Sport® or Informed Sport. That means what’s on the label is exactly what’s inside—nothing more, nothing less—and every formula meets the standards required by NCAA teams, and professional and Olympic athletes.

The Vitamin Shoppe shares our belief in transparency. Purity, certification, and trust aren’t marketing buzzwords; they’re guiding principles. And in an industry where standards are often unclear, upholding them is what sets us apart. 

A recent study published in JAMA Network Open found that only 11% of around 60 tested dietary supplements contained accurate ingredient amounts as listed on their labels. Nearly 90% were mislabeled—meaning consumers may be spending hard-earned money on products that don’t live up to their claims. 

At Momentous, we believe everyone should have access to the same level of quality used and expected by the world’s elite athletes.

It’s why our Omega-3s are sourced exclusively from sardines, anchovies, and mackerel from sustainable Norwegian fisheries— small fish that are naturally lower in heavy metals.

It’s why our Whey Protein Isolate is sourced from European grass-fed dairy held to strict regulatory standards, and why we collaborate with registered dietitians from elite teams to ensure it’s not just clean—but highly bioavailable and easy to digest.

There are no shortcuts here. Just meticulous sourcing, rigorous testing, and a commitment to doing things the right way, every time.

The Vitamin Shoppe was built on similar values nearly 50 years ago, with the belief that wellness should be accessible, but never at the expense of quality. From day one, they’ve prioritized unmatched standards and trusted partners, and that shared mindset makes this partnership a natural fit.

Together, we’re making elite-level supplements more accessible, while keeping the bar where it should be.

In a perfect world, nutrition would come entirely from food. In reality, even the most dialed diets can fall short.

In fact, research shows the average American consumes far less EPA and DHA than the recommended amount for Omega-3s. And some nutrients—like creatine—are especially difficult to obtain through food alone. To reach an effective daily dose of creatine, for example, you’d need to consume several pounds of meat per day.

Science-led supplementation helps fill those gaps. But more importantly, it supports the systems that allow you to perform, recover, and adapt over time; building physical and mental strength, improving sleep, and supporting long-term health and happiness.

When done right, supplements aren’t about doing everything. They’re about doing the right things, exceptionally well and with consistency. 

Momentous hasn’t grown by chasing trends. Like The Vitamin Shoppe, we’ve grown by earning trust.

Every product, every stack, every formulation is driven by research and guided by experts at the forefront of human performance: people like Dr. Andy Galpin, Dr. Stacy Sims, Rich Roll, and Arnold Schwarzenegger. These partners don’t just endorse Momentous. They trust Momentous. 

Arnold’s stack, for example, includes protein to support growth and recovery, creatine to support strength and power, and vitamin D3 to support bone and immune health. Each stack is designed to remove guesswork—so people can focus less on what to take, and more on crushing their next goal. 

In a world crowded with influencers and opinions, science is the signal. If a product isn’t backed by evidence, it doesn’t have a place with Momentous. 

And together with The Vitamin Shoppe, we’re raising the standard for what you expect from supplements.

Our goal is Performance for Life™, and we’re here to help you every step of the way.