Find Your Edge with PR Lotion

Your Secret Weapon For Your Active Life

  • PR Lotion is the world's first and only sports lotion that unlocks the natural electrolyte sodium bicarbonate (also known as bicarb). Powered by our patented technology, PR Lotion delivers sodium bicarbonate directly to the working muscles via the skin.
  • Whether it's for the big race you’ve been training for or a long weekend hike, PR Lotion can help you be prepared to go hard and feel better doing it. Stack long days together, wherever your adventures and active life might take you, without letting excessive soreness and fatigue get in the way.
  •  From the pros to the military to the weekend warrior, PR Lotion is the go to tool to call on when you need to perform well or restore your edge and can’t afford to let soreness slow you down.
  • The Simple Science of Sodium Bicarbonate

    How it works

    When you train hard, acidity rises in the muscle due to the release of hydrogen (H+) ions which can cause fatigue and lead to the so-called “burn”. Although many believe lactate causes this fatigue, it is actually the rise in muscle acidity from hydrogen ions that comprises muscle function leading to exhaustion and that last rep muscle failure. This is where sodium bicarbonate comes in, acting as a buffer, neutralizing the excess H+ ions and combating excess acidity so you can perform harder, longer.

    Why Sodium Bicarbonate?

    Why Sodium Bicarbonate? Sodium bicarbonate is a simple, naturally occurring electrolyte that your body uses to regulate pH (acid/alkaline balance). While most people know it as baking soda, sodium bicarbonate has been widely used and researched as a performance aid since the 1930’s.

    Proven Results

    With over 50 years of research to support its performance benefits, sodium bicarbonate is one of 5 ergogenic aids that is recommended as effective and safe for athletes by the International Olympic Committee (IOC). We go the extra mile to ensure PR Lotion is both Informed Choice & Sport certified.

    So Why Not Just Drink Baking Soda?

    You could. But you will likely be sick to your stomach after choking down a glass of baking soda, canceling out any performance benefits. The problem with sodium bicarbonate is that when consumed orally it can cause major GI distress which can offset the performance benefits gained from reducing muscle acidity.

    Proven Results Backed By Science


  • Athletes who used PR Lotion were able to complete 25% more high-intensity intervals before exhaustion than those who did not.

  • PR Lotion unlocks 16% more power, 11% more blood lactate, and 25% more high-intensity intervals.

  • Athletes who applied PR Lotion experienced 53% reduction in Delayed Onset Muscle Soreness (DOMS) after high-intensity time trials, allowing them to get back to peak performance faster.

  • PR Lotion reduces post-workout soreness so you can optimize your recovery and get back to training.

  • Athletes who used PR Lotion showed up to a 16% increase in total pounds of weight lifted in a study on power output.

  • PR Lotion gives you more efficiency and power, rep after rep.
  • Train Harder Today, Feel Better Tomorrow

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    Trusted By The Pros

    Pros like Ndamukong Suh, Lauren Fisher, Lucy Charles, and Geraint Thomas rely on PR lotion to power their performance and enhance their recovery. Teams & athletes across the NFL, NHL, NBA, Premier League and Olympic Sports have adopted PR Lotion to support stronger training and better recovery.

    Don't Just Take Our Word For It

    Kelly Starrett


    “We are a little obsessed with how easy it is to layer PR lotion into some of our tough weekly efforts. We used to have to drink it and it wasn’t great. Now we just rub PR Lotion into larger muscle groups prior to big efforts to enhance performance and decrease DOMS after intense training. It’s called PR lotion for a reason. Go faster and be less sore? You can see why we like it.”

    Lauren Fisher


    “PR lotion is my secret sauce during competition. This lotion allows me to push myself further and recover faster. I really wouldn't be able to compete without it!"

    Geraint Thomas


    "The more I use PR Lotion, the more I get out of my training, performance and recovery."

    PR Lotion Best Sellers

    PR Lotion Starter Kit


    PR Lotion Starter Kit


    PR Lotion is designed to maximize your training and recovery by unlocking bicarb, a natural electrolyte that improves muscle function and helps you combat fatigue during hard workouts. Get more from every training session with PR lotion. Kit includes 1 bottle and 5 on-the-go packets which combined support up to 20 workouts.

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    PR Lotion Starter Kit

    PR Lotion Bottle


    PR Lotion Bottle


    PR Lotion is designed to maximize your training and recovery by unlocking bicarb, a natural electrolyte that improves muscle function and helps you combat fatigue during hard workouts. Get more from every training session with PR lotion. Each bottle supports 10-15 workouts.

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    PR Lotion Bottle

    Your New Secret Weapon…

    For Your Active Life
    PR Lotion can give you a serious leg up on all of your active adventures - from a long day on the mountain to a weekend race and everything in between - by boosting your ability to perform at a high intensity before fatiguing and reducing soreness afterwards.

    For Training Days
    By helping you to push harder on your intense training days and by reducing post-workout soreness, PR Lotion can help you stack great training days together and make progress quicker.

    Easy as Squeeze, Lather, and Perform

    PR Lotion works because proprietary technology drives bicarbonate into the body to neutralize acid. Other sport lotions focus on relieving pain by using either menthol (cooling) or camphor (warming) which trick the pain receptors into focusing on that sensation instead of pain. With PR Lotion there won’t be a heating/cooling feeling experienced.  Use 1 packet on each leg. If using a bottle, that is 20g per leg. Generously apply it to the muscles that are doing the most work. Apply PR Lotion 20 minutes before your training or event begins and you will feel like your legs aren’t as heavy and tired that day and you will be less sore the next day. Try it yourself, and see what you can achieve.

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    Frequently Asked Questions

    • When should I apply PR Lotion?

      Any time during your pre-workout routine and at least 30 minutes before water sports.

    • Where do I apply PR Lotion and how much?

      Apply generously to the muscles you will use most in your sport. For lower body based workouts: full leg, glutes and lower back. For upper body: arms, shoulders, chest and back. More bicarb, more performance.

    • How long after application does it remain effective?

      Once absorbed, sodium bicarbonate stays in the body for 5-6 hours.

    • Can I use sunscreen with PR Lotion?

      Apply PR Lotion before any other products including sunscreen, warming creams, and anti-chafing creams. After allowing it to absorb for about 20 minutes, you can apply these other products directly on top.

    • Is it better to put PR lotion on post-training or pre-training?

      Pre-training application outweighs post-training usage when it comes to increases in power, time to exhaustion, and reductions in delayed onset muscle soreness (DOMS).

    • Why should I use PR Lotion in training?

      PR Lotion promotes quality and efficient training. Small gains each training session can add up to your new personal best.

    • Is PR Lotion safe for professional athletes?

      Yes, PR Lotion is clean sport compliant and safe for sport. Every batch of PR Lotion is tested by Informed-Sport and Informed-Choice for athletes' reassurance.

    • What are the ingredients?

      Sodium bicarbonate (baking soda), water, isopropyl palmitate, lecithin, poloxamer 407, cetyl alcohol, propylene glycol, denatured alcohol, benzyl alcohol, polyglyceryl-4 laurate, sodium hydroxide, sodium lauryl sulfate, menthol, sorbic acid, fragrance.